Clarity, concreteness, and conciseness contribute to delivering potent messages through business writing. The cost of poor communication are in the millions, and research from around the world enumerate the need to improve internal, and external communication in all enterprises to improve business operations. This 6-hour course intends to equip participants with knowledge and skills to produce potent, and purposeful writing that are consistent with their objectives.
Learning Outcomes
By the end of the 6-hour program, the learners will be able to utilize the communication techniques to achieve communication objectives specifically through:
- practicing the effective writing process in preparing business documents;
- utilizing the C's of communication to create clear business documents;
- harnessing current strengths and managing areas for improvement; and
- applying best practices in effective business writing
Program Outline
- Centering and Introductions
- Norms
- Activity: Lost in Translation
- The Writer's Journey: Effective Writing Process
- The Starting Point and The Destination
- Empathy and Reader-focus
- Communication Methods
- Preparation
- 6C's in effective writing - complete, concise, considerate, correct, clear, and concrete
- Editing sample work using the 6C's (memo and email)
- Framing messages - delivering neutral, positive, negative news
- Sharing Session
- Writing Checklist/Guide
- Summary and Integration
- Closing: Clear Communication Destination Activity
REGISTRATION
Slots are limited and on a first come, first served basis.
Php 6,000
ECCP Members
PHP 7,000
Non-Members
Register Now!
How to access the webinar: In a separate email, you will receive the link sent via ZOOM/ECCP.
For inquiries, kindly email kamyr.catapang@eccp.com